In late October 2014, I travelled to Busan, Republic of Korea, to collect one of the first GEM-Tech Awards at ITU’s 2014 Plenipotentiary Conference. I was deeply honored to accept the award on behalf of the 40,000 marginalized young students of iMerit and our sister company, Anudip Foundation, who have been mainstreamed into digital jobs and now benefit from sustainable livelihoods in the fast-growing digital economy.
The annual awards, jointly organized by ITU and UN Women, recognize and celebrate outstanding performers and role models in gender equality and mainstreaming in information and communication technology (ICT). ‘Gender equality and mainstreaming’ is as much about ICT, government and development actors who are mainstreaming gender equality perspectives in their work, as ICT and gender advocates who are seeking to ‘mainstream’ gender equality into a larger context.
A video of the finalists presented at the awards ceremony showed just how strong the competition was – every project and individual was inspiring, doing work that is setting new standards for the ICT sector. The 2014 GEM-Tech Award winners – UNESCO, Women in African History: An E-Learning Tool (Africa); BCS, the Chartered Institute for IT (UK); the Research Center for Feminist Action (CIPAF) (Dominican Republic); Telecentre.org Foundation, Telecentre Women (Philippines); the Association for Progressive Communications (APC), Take Back the Tech! (South Africa); and the Federal Ministry of Communication Technology (Nigeria) – all have their own inspiring stories of working towards gender mainstreaming in technology.
iMerit specializes in the provision of digital services coupled with the creation of significant social impact, and we received the award for the category ‘ICT Applications, Content, Production Capacities and Skills for Women’s Economic Empowerment and Poverty Reduction’.
Participation in the digital economy isn’t simply about access, it’s equally tied to education and awareness. Our focus is on upskilling and mainstreaming marginalized youth, with an emphasis on women from rural areas, bringing them into the global workforce for the first time. We use an integrated business model with a four-step process of empowering disadvantaged youth through mobilization, training, employment, and up-skilling in IT project services.
As a woman in my second CEO role, I hope that this award provides encouragement to women everywhere to realize their full potential. The global recognition that the award conferred has enabled us to secure digital services projects from large technology companies and allowed us to substantially increase the skills and earnings of our women. Governments and NGOs from many countries have approached us to replicate our integrated model of technology skilling, micro-entrepreneurship and digital services.
The women at iMerit believe strongly in market-based solutions to promote equality. They do not wish to be beneficiaries of UN agencies and large corporations – they want these organizations to become clients for our world class digital services. Our dream is to become a mini-Facebook, eBay or Alibaba, with women as equal shareholders in the global Internet economy.
That is real digital gender mainstreaming.
Send this to a friend